The holidays are coming, and at Snappy, we’ve got the inside scoop on the gifts that employees want this season! According to our latest 2024 Holiday Gifting Report, giving your team thoughtful gifts during the holidays can have an enormous impact on everything from employee satisfaction to retention—and we’ve got the numbers to prove it.
What Do Employees Really Think About Holiday Gifting?
74% look forward to receiving a holiday gift from their company, 72% say it makes them feel appreciated, and 71% say that receiving a gift improves their overall perception of their employer. In other words, the right holiday gift doesn’t just spread joy—it boosts morale and makes employees feel genuinely appreciated.
The holidays provide companies with a prime opportunity to reinforce gratitude and appreciation in a meaningful way. In fact, 54% of employees are more likely to stay with companies that consistently show their appreciation through thoughtful gifts. By leveraging the holiday season to express gratitude, companies can strengthen loyalty, boost morale, and make retention a key part of their strategy.
The Gift that Keeps on Giving (Literally!)
Our report found that 63% of employees said their job satisfaction increases after receiving a meaningful holiday gift. For 38% of them, this satisfaction boost lasts 3-6 months! That’s a long-term investment in your employees’ happiness, all thanks to one carefully chosen gift.
When companies gift thoughtfully, they’re not just making people feel good for a moment—64% of employees are more likely to invest extra time and energy into their work after receiving a holiday gift. So, gifting isn't just about spreading holiday cheer; it's a productivity booster, too!
The Perils of a Bad Gift
Unfortunately, not every gift hits the mark. Our survey revealed that 44% of employees feel unappreciated when they receive a poorly chosen gift. But don’t worry—Snappy has your back. By offering a variety of personal and memorable gift options, as well as the opportunity to let your recipients select their gift from a Collection, you can make sure your team feels genuinely valued.
Employees know what they want, and 69% said they'd love to choose their gift. By letting your team pick something that resonates with them, you’re showing them that their personal preferences matter—and that makes all the difference.
The Ultimate Holiday Gift Takeaway
Here’s what our 2024 Holiday Gifting Report proves: holiday gifting isn’t just a nice-to-have; it’s a powerful tool for boosting morale, productivity, and long-term loyalty. A thoughtful gift can strengthen your team’s connection to your company, turn employees into brand advocates, and even inspire them to stick around for the long haul. Who knew a little holiday magic could have such a big impact?
As the holiday season approaches, remember that Snappy is here to help you find the perfect gifts that will make your employees feel appreciated and valued. After all, when you gift with heart, the results speak for themselves: 79% of employees feel personally recognized after receiving a holiday gift, and that’s the kind of recognition that builds strong, happy teams.
Ready to make this holiday season unforgettable? Let Snappy’s gifting experts help!
Want to learn more about how to create a culture of gratitude and appreciation this holiday season? Learn more at www.snappy.com/demo!
Survey Methodology
Snappy’s 2024 Holiday Gifting Report surveyed 1,500 respondents employed across various industries in the U.S. The online survey was conducted by Propeller Insights in September 2024.
